Formulary55

I designed a logo, packaging system and signage for Formulary 55, a specialty brand of bath & body products made with the finest essential oils, shea butter and ground botanicals. I introduced the finest materials to the branding platform (unique fonts, toothy uncoated paper and gold foil) coupled with signature botanical and vintage illustrations. The result? Some shoppers don’t have to know the brand to want to buy it in bulk. Currently sold in Anthropology and was featured on The Today Show nationally over the summer.

Project Scope:
Logo
Stationery
Packaging
Retail Signage

Credits:
Photography: Jeff Corwin